Snow aka Darren O'Brien was born and raised in the city projects of Toronto, Canada. Snow at a young age found himself into trouble with the law for an assault charge and ended up spending time away in the East Detention Penetinary,While in prison he learned to speak patois from other jamaican inmates and from there as a singer he found the love for Jamaican music. He studied and sang reggae music with a passion and later made Kingston, Jamaica his second home.

After being released from prison he crossed the US border to meet with producer/rapper MC Shan who introduced him to MotorJam's/Elektra Records Co-founder David Kenneth Eng to sign a US recording contract.

With the Billboard Pop chart hit "Informer" scoring a straight seven week run at number one and is still in the guiness book of world records for the Biggest selling reggae single and highest charting reggae single in history to date and if that wasn't enough but the born to be superstar followed Informer up by dropping another Billboard top ten hit "Girl I've Been Hurt" and the DJ turntable hit "Lonely Monday Morning", made Snow an international sensation. On the second album he recorded the number one smash hit in Jamaica "Anything for You" featuring Nadine Sutherland, Beenie Man, Buju Banton, Terror Fabulous, Louie Culture, Culture Knox with Producers Tony and Dave Kelly.

Banned from the US and touring extensively in Asia during his second album he scored another number one hit "Sexy Girl" in Japan. While recording his third album he was banned from Japan but continued to record for his Canadian audience.

Recently he has had three number one Canadian hits while waiting to be allowed back into the states. Snow achieved a Guinness Record for his Smash Hit Informer for being the biggest selling Reggae song in history that still stands today unmatched.

Check out your first look at Snow's new Single to be released in 2009

Currently now he is allowed back in the States where he is recording and colllaborating with other artists and is gearing up to work on and release his new album set to launch in 2009 so look out for Snow to continue to be performing at various Alliance Entertainment Red Carpet events this year and while he will be working on addtitional productions and film projects and will be travelling quite a bit as the album will be completed in Jamaica.